Brookshire Brothers Adds Blessue Premium Facial Tissue
March 27,2009 -- Dallas, TX
Blessue LLC announced today that they have partnered with Brookshire Brothers of Lufkin, TX to distribute their new line of 2-ply premium facial tissue products at all 72 Brookshire Brothers Food and Pharmacy stores. Blessue founder, Dana Kelman said, “We are excited about our new relationship with Brookshire Brothers, as we continue to expand our distribution in Texas and nationwide.”
Brookshire Brothers will carry both Blessue flat box 150 count and Blessue upright 90 count box styles; both products are 2-ply premium tissue products.
Kelman added, “Brookshire Brothers has been looking for ways to re-energize the category and Blessue resonated. We strongly believe that Brookshire Brothers will have success with Blessue as our consumer-first approach to the market, our focus on design, value and cause marketing, have delivered strong sell through numbers in the first quarter of this year with our other retail partners.”
Look for Blessue products at all Brookshire Brothers Food and Pharmacy stores throughout Texas beginning in April.
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